• Lucy Irwin

Everything You Need to Know About Non-Voters (in Infographics)

Updated: Aug 27

As we approach the two month countdown to the 2020 presidential election, the importance of voting and the impact of nonvoting (particularly the impact of nonvoting in the 2016 election) has come to the forefront of casual political discussion.

We know now that nonvoters handed Donald Trump the presidency in 2016, and that leaves us all wondering the same thing: will those same people neglect their civic duty on November 3rd? Let's take a closer look at nonvoters, their goals, their demographics, and their ideologies using data pulled from the Pew Research Center and an extensive study on non-voters by the Knight Foundation.


To start off, how many people didn't vote in the presidential election in 2016?

Information from The Knight Foundation

Next question: Who are these non-voters?



Are these nonvoters conservative-leaning? Liberal-leaning? Neither?


Information from The Knight Foundation

What are the reasons of that group of non-voters for not voting?


Information from The Knight Foundation

And will these reasons carry over into the 2020 election? Let's take a look at the potential voters (not non voters) for this election cycle. Are their reasons and motivations for voting very different than the reasons for not voting?



Information from Pew Research Center

Information from Pew Research Center

So how do the nonvoters from 2016 feel about the upcoming election?


Information from The Knight Foundation

Overall, the bad news is that some people don't vote. But the good news is some of those people have changed their minds and are preparing to get out the vote on November 3rd.

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